A second NBCUniversal sports cable outlet is getting ready to finish its game.
NBCUniversal has notified cable and satellite operators that it intends to shut down its Olympic Channel, devoted largely to content associated with U.S. Olympic athletes, on September 30, according to a company spokesperson. The decision follows the company’s scuttling of NBCSN, the company’s longtime sports outlet on cable, at the end of 2021.
“In order to best reach our target audiences, we are reevaluating our programming distribution strategy regarding the content that currently airs on Olympic Channel: Home of Team USA with our partners at the IOC and USOPC…
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